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    The Ultimate Checklist for Launching a Contractor Website

    By Jaik
    August 29, 2026

    Pre-Launch Checklist

    Content

  1. [ ] All service pages written and proofread
  2. [ ] Contact information accurate on every page
  3. [ ] About page with your story and credentials
  4. [ ] Privacy policy and terms of service
  5. [ ] At least 5 customer reviews/testimonials displayed
  6. [ ] Before/after project photos (minimum 10 projects)

    7. SEO

  7. [ ] Title tags optimized for every page (under 60 characters)
  8. [ ] Meta descriptions written for every page (under 160 characters)
  9. [ ] H1 tags are unique on every page
  10. [ ] Service area/city pages created
  11. [ ] XML sitemap generated and submitted to Google
  12. [ ] Google Business Profile linked to website
  13. [ ] Schema markup implemented (LocalBusiness, Service, FAQ)

    14. Technical

  14. [ ] Mobile responsive — tested on iPhone, Android, tablet
  15. [ ] Page speed under 3 seconds on mobile
  16. [ ] SSL certificate active (https://)
  17. [ ] 404 page configured
  18. [ ] All links working (no broken links)
  19. [ ] Contact forms tested and confirmed working
  20. [ ] Analytics tracking installed

    21. Conversion

  21. [ ] Phone number clickable on mobile
  22. [ ] CTA buttons above the fold on every page
  23. [ ] Contact form has minimal fields (name, phone, message)

    24. Post-Launch

  24. [ ] Submit sitemap to Google Search Console
  25. [ ] Set up Google Analytics goals
  26. [ ] Request reviews from recent customers
  27. [ ] Share on your social media
  28. [ ] Plan your first blog post

    29. Keep reading

    Browse every article on the blog

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