General Contractor Web Design and SEO for Washington general contractors
A general contractor website that ranks for the jobs you want and makes it obvious how to hire you. Designed, maintained and optimized by one person who answers the phone.
How general contractors win online around Puget Sound
General contractors sell range and reliability. The site has to make a broad service list feel organized instead of scattered, with one strong page per service line.
The general contractor ranking problem
General contractors have the hardest SEO position of any trade, because the thing you are best at, doing everything, is the thing search engines reward least. A page that lists twenty services ranks for none of them. A page about home additions in your city ranks for home additions in your city.
The fix is structure, not more content. Two or three signature service lines get full pages with their own photos, pricing guidance and process. Everything else sits on a supporting services page so it stays findable without diluting the pages that earn the work.
What actually closes a general contracting lead
These are the slowest sales in the trades. Someone planning an addition or a structural repair is comparing you against two other bids over several weeks, and they are looking for reasons to eliminate people. Permitting experience, a written process, realistic budget ranges and eight to twelve complete project stories do more than any headline.
Permits matter more here than most contractors expect. In Seattle, on Mercer Island and across King County, a short page explaining how you handle permitting removes the single biggest worry a homeowner has about a large project.
Pages your general contracting site needs
- Home additions
- Structural repair
- Decks and outdoor living
- Tenant improvements
- Permitting
- Portfolio
General contracting web design by city
Every city page targets the searches homeowners in that city actually type. Homeowners and property owners with a complex project who want one accountable point of contact.
Questions contractors ask
How do I stop looking like a jack of all trades?
Lead with two or three signature services and put the rest on a supporting services page.
Does permitting experience matter online?
In King County it matters a lot. A short permitting page reassures buyers on Mercer Island and in Seattle especially.
Do you understand the general contracting trade specifically?
I build for trades only. That means I already know which general contracting pages earn search traffic, which ones close jobs, and which ones are a waste of your money.
What is included every month?
Hosting, security, backups, site updates, on-page SEO, Google Business Profile updates and review responses. Plans start at $400 a month.
Want to see it before you pay for it?
Book a 20 minute call and I will build you a free mockup of your homepage. No contract, no pressure.