Window Replacement Contractor Websites: Best Practices

Building Websites That Sell Windows\n\nWindow replacement is a considered purchase — homeowners research extensively before choosing a contractor. Your website needs to be part of that research.\n\n### What Window Customers Research\n\n1. Types of windows: Double-hung, casement, picture, bay\n2. Energy efficiency ratings: ENERGY STAR, U-factor, SHGC\n3. Cost estimates: What to expect per window\n4. Installation process: How long, how disruptive\n5. Warranty information: Materials and labor\n\n### Website Must-Haves\n\n- Product comparison pages\n- Energy savings calculator\n- Before/after gallery\n- Financing information\n- Brand partnerships (Andersen, Pella, Milgard)\n\n### Lead Magnets\n\n- Free window assessment\n- Energy efficiency consultation\n- Winter-ready window check\n\n### SEO Keywords\n\n- "Window replacement [city]"\n- "Best windows for [city] climate"\n- "Window installation cost [area]"\n\nA great window contractor website educates homeowners and positions you as the expert they trust.